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Product DescriptionHow do organizations manage social media effectively? Every organization wants to implement social media, but it is difficult to create processes and mange employees to make this happen. Most social media books focus on strategies for communicating with customers, but they fail to address the internal process [...]

Product DescriptionExpert advice on growing your professional service firm or individual practice through social media Showing professionals and/or their marketers how to accomplish familiar marketing tactics in newer, slightly different ways, Social Media for Professionals and Their Firms takes you step by step in putting social media to work for your professional [...]

ISBN13: 9781593271992
Condition: New
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Product DescriptionThe rules of marketing have changed. Savvy marketing professionals know that they must engage with individuals directly on the Web, and smart businesses know that customers can become friends—with [...]

Product DescriptionExpert advice on growing your professional service firm or individual practice through social media Showing professionals and/or their marketers how to accomplish familiar marketing tactics in newer, slightly different ways, Social Media for Professionals and Their Firms takes you step by step in putting social media to work for your professional [...]

Product DescriptionExpert advice on growing your professional service firm or individual practice through social media Showing professionals and/or their marketers how to accomplish familiar marketing tactics in newer, slightly different ways, Social Media for Professionals and Their Firms takes you step by step in putting social media to work for your professional [...]